Tag: coaching

Increased competition, diminishing consumer trust, and fast-moving tech innovation… There’s no doubt it’s a competitive moment to be in business.

But with every challenge comes opportunity, and in this case, to the changemakers come the spoils. In other words, if your business is investing in innovation and forward-planning, there’s no reason it can’t be successful, whether you’re in hospitality, brick and mortar retail, or professional services.

The Kiikstart team have rounded up nine key consumer trends that we think will be big in 2019.

Personalised & client-centred
For your business to succeed, more than ever you must be client-centred in everything that you do. The days of a one size fits all approach to customer service are long gone, as savvy customers seek out brands that are willing to go the extra mile. Personalisation is one example of this. Nowadays everything from your Nutella jar to your handbag can be personalised, and Australian brands such as The Daily Edited have capitalised on this trend. Consumer trends sight TrendWatching say “mass hyper-personalisation is just around the corner”. They cite examples such as Albertson’s & Genomind recently introducing custom genetic testing by pharmacists in-store to assist with more tailored medication recommendations.

Be inclusive
While premium brands have long-focused on exclusivity, now brands that create a sense of inclusivity will benefit. While quality of end-to-end offerings is essential, customers still want a brand to feel accessible. Marketing strategist Sonia Thompson says exclusion marketing – “..when companies serve the masses, without making accommodations for anyone who may have different needs” has consequences for business.

So whether it’s providing for a range of dietary requirements on a restaurant menu, or celebrating cultural diversity through an advertising campaign, inclusivity presents opportunities for your business. Examples include Rihanna’s makeup line Fenty Beauty, which launched with 40 shades of foundation to accommodate women of all colours, and Nike’s Pro Hijab line of performance sportswear for Muslim women athletes.

All about the experience
The shift to a focus on experiences rather than physical goods in part reflects the views of millennials. A Harris Poll study found that 78 per cent prefer to spend money on events and experiences rather than objects. Social media is in-part credited with this shift. TechCrunch describes how “You can only snap an item once, but a worthy lifestyle encapsulates hundreds of shareable moments”. Brands that create Instagram-worthy experiences will reap the rewards.

But creating a memorable experience extends beyond the physical, to what you can smell, hear, touch and taste. Even for brands that are selling physical goods, there are opportunities to create a memorable and different experience on the shop floor – check out my recent post on future-proofing your retail space for more tips.

Encouraging interaction
One important element of your experience is interaction and immersion with products. Whether you’re a brick and mortar business providing education opportunities about your products, or a brand like Jacob’s Creek who are inviting their customers to make their own blend of wine on-site, discerning consumers want to interact with the brands they support.

Less salesy
One element of this more experiential approach to engaging with consumers is a less sales-focused attitude on the part of business. In 2019, businesses need to create an environment that is based on exploration and discovery, rather than a quick sale. Caroma’s Norwood showroom is one example of this. The interactive space provides clients with an opportunity to engage with their products and interior designers to generate ideas and interact with products. There is no option to buy on-site, so the sales element is eliminated. Customers are instead provided with a helpful introduction to the brand, a swag of ideas, and the details of retailers who can sell them the products at a later date.

Multi-purpose venues
While brands can’t be everything to everyone, one tourism and hospitality shift is the trend towards multi-purpose spaces. Brick and mortar venues that offer food and beverages as well as products for sale are well-placed for success as long as they remain consumer-centric. New Adelaide Hills venue Lot 100 brings together four local companies, creating a “mega booze destination” according to Grace Schneider. The cellar door, distillery and brewery are all on-site, as well as a restaurant that can cater weddings. The venue also offers masterclasses in brewing, distilling and cider making, bringing an interactive and educational element. Increasingly, venues must offer a range of options to consumers, but at the same time they must remain authentic to the people, the region and its history.

Utilising technology
This one might sound obvious, but businesses that embrace technology – and employ it in a focused, customer-centric way – will benefit. UK fashion retailer ASOS’ decision to use augmented reality (AR) to create an app that lets customers see how an outfit will look on a range of body types is one practical example of this that keeps the customer front of mind. Convenience and interaction are key.

All hail the start-up
Remember that consumers love discovering new and boutique brands. After all, everyone wants to be seen as a leader rather than a follower! Whether you own a restaurant or a large department store, complacency is a killer. Product must remain fresh and contemporary, and supporting start-ups and smaller brands makes good business sense. KaDeTe took this theory to the next level recently when they opened the world’s first ‘startup supermarket’, bringing together recently launched food and beverage brands. (Such a cool concept!).

Responsible business
As consumers become more aware of sustainability issues, there is an expectation that businesses will reduce their waste wherever possible. It simply isn’t in a company’s long-term interest not to be socially and environmentally responsible. Whether it’s a business decision to do away with plastic straws, or a luxury label’s decision to finally go fur-free (Burberry did so this year), companies will be rewarded for responsible decision-making.

So there you have it – our round-up of the consumer brands your business should take to stay competitive and keep kicking goals in 2019 and beyond.

Need support with your company’s innovation strategy? Get in touch today at enquiries@kiikstart.com to find out how we can work together.

Earlier this year, you may remember that I wrote a post highlighting the potential pitfalls of collaborations, entitled ‘Don’t mention the ‘c’ word’.

In it, I covered six essential steps that businesses should take before committing to a partnership.

But what happens once you have made that commitment? Today I want to cover the next phase: how to achieve a best practice partnership or collaboration.

Who’s in charge?
Whether you’re establishing a partnership of two individuals or two larger companies, roles must be clearly defined. It is vital that program partners are equally involved, and that each brings something of value to the table. It is not enough for a partner to pay lip service as part of a PR exercise and add little or no value to the other party. For a partnership to work, all agencies must be true to their word, and act on their promises.

While there’s no legal requirement to have one, a written partnership agreement is essential. It should cover everything from how the business will be controlled, to how income or losses will be distributed to the partners. The ATO has useful resources on structuring a partnership.

Define your values
While shared skills are a non-essential – in fact, complementary but divergent skills can actually prove most advantageous – shared values are a different story. For partnerships to flourish, it is essential there is a clear, well defined code of values and standards that all partners hold themselves to. The Co-Founder of fast-growing online platform Food52, Merrill Stubbs, agrees. “It’s so important when curating a brand with such a strong point of view that we share a similar take on the world, strategically and aesthetically,” she says.

Values alignment is key, since values shape not only our professional identity, but also determine what conduct we deem to be good and bad as a business. Workplace mediator Elinor Robin says these values guide our actions in business. “When partners’ values align … they are more likely to make congruent decisions and remain united,” she reasons.

Know thy neighbour
Getting to know each other, and open communication, is essential to the success of any partnership. For partnerships to grow between groups of businesses or individuals, it is key that you understand each other’s value, so you are best placed to create benefits and opportunities together. This requires open communication and the resources on hand to share the uniqueness of each business within a group.

Ensuring you have the right conversations is part of this work. FutureSense President Jim Finkelstein advises that candid, quality conversations are key. “A true valued partner … will tell you what you need to hear, not what you want to hear,” he says. “A true value-add partnership ids marked by freedom to share, discuss, opine, and have the tough discussions that lead to innovative growth.”

Review your performance
For any partnership – or any business, for that matter – to succeed, a consistent process of review is a non-negotiable. Whatever the structure of your review process, it’s important to ensure that regular time is set aside for this work, and that this work is undertaken within a framework, and is time limited. There should also be clearly defined goals and objectives that are assessed as part of this work.

Your review should identify what is and isn’t currently working and why, and should also examine how your businesses can work together more effectively, and set timeframes for making these changes. Many businesses with a partnership model call upon the services of an external coach, to ensure this work is impartial and outcome-focused.

R-E-S-P-E-C-T
In all dealings, respect is the name of the game. From the get go, ensure you collaborate with partners who share your values so you can easily establish a culture of mutual benefit and respect. Parties must be respectful to one another even when expressing differences of opinion, so opt for a partner with the same goals; someone who wants to grow and will support your growth.

Finally it’s worth noting that those looking to enter into more formal partnership relationships should definitely check out the ATO site for further advice.

Take these steps, and your business will be well placed to create collaborations that prove fruitful for all parties. Enjoy the ride!

Christian Van Niekerk is passionate about business innovation. The Grant Thornton director – who commenced with the company in 2003 and quickly worked his way up the ranks – has recently been recognised as a Performance Inspiring Awards finalist by the company for his work on a reporting model he created.

Christian says his work with Kiikstart led to the development of reporting templates that are changing the way the company presents to its private advisory clients across Australia. We asked him to share more about his journey to a Grant Thornton directorship, and his views on leadership.

Kiikstart: Congratulations on your award nomination for creating a new approach to reporting at Grant Thornton. What’s the most valuable lesson you’ve learnt about leadership during your career?
Christian: Thank you. Probably that true leaders need to stand up and make tough decisions. You don’t get into a leadership position because you’re friends with everybody. Sometimes difficult things need to be done and said. I’ve had to make a few tough decisions along the way. If you don’t make them, you can’t truly be a leader.

And the other lesson is around the importance of looking after yourself. Leaders tend to just go on and on and not stop and look after themselves – and we should. You need to have your own time and preserve your own mental and physical wellbeing in order to be an effective leader. I have three children under five at home, so balancing it all is important.

Did you always aspire to a leadership role or end up here by chance?
I like to think I’m your traditional introvert who doesn’t go looking for attention. At school I was the kid who’d rather get an F than stand up and do an oral presentation. Having said that, I ended up being school captain in year 12 and chose accounting because I thought I could be in the corner and do numbers and not interact with people. I didn’t go looking for a leadership role, but as I got more responsibility and started training the junior guys, I kind of fell into leadership.

What do you love most about your role?
I enjoy the responsibility that it brings; and feeling like you’re making a difference to people’s lives – whether it’s the client you’re looking after, or your staff. I’ve trained and mentored so many staff through the CA program. You become a go-to person to give them advice about where their careers end up going. I enjoy the challenge of helping them through that.

Who do you look up to in business?
Leaders who inspire me include Richard Branson. I’m inspired by where he came from, how he built his empire, and the way he views life. His philosophy around caring for your employees because they look after your customers is so true. I really align myself with that thinking.

How important is it to be passionate about what you do? And how do you maintain that enthusiasm for your work?
If you’re not passionate about what you do, then you shouldn’t be doing it. I think people can see through you if you don’t believe in what you’re delivering.  At times it can be difficult to maintain your enthusiasm. I’ve often found my enthusiasm rejuvenated by the younger people coming through; their passion tends to rub off on you. It’s fantastic sitting down with them to discuss their own career trajectory, and how I can support them in that journey.

In the last five years I’ve been given more free reign in terms of what I want to do, and how I want to do it – including interacting with clients at a different level, and presenting to them differently. I’m extremely passionate about innovation.

How has Kiikstart supported your work at Grant Thornton?
I engaged Ali personally one year ago in an informal mentoring role. We went through a 10-week one-on-one training program, which pushed me out of my comfort zone, and I’m so glad I went through it.

From there, we developed a program called GT Grow in Adelaide to help our staff understand what it is to have a career and grow it. Ali has been a key part of that. Her sessions around owning your career and what that means are designed to stop people from expecting their employer to do all the heavy lifting when it comes to their training and development. The underlying premise is that your learning journey belongs to you.

What are some of the key takeaways from your work with Kiikstart?
The work I’ve done with Ali has been amazing, and resulted in some great changes. One of the key takeaways for me is around doing things differently for clients. Working with Ali challenged me to consider how tax results delivery should change for the client. The reporting model we’ve moved to as a result ensures that we don’t get bogged down in technical language. We used to deliver results to our clients by going through financials page by page, and pulling up detailed excel spreadsheets. Now, we explain the outcomes, and don’t get so caught up looking at the financials. It’s very visually driven. We started by rolling this out in the Adelaide office, and it’s since been rolled out nationally.

Where do you see yourself 10 years from now?
I think I’ll still be a partner in an accounting firm, continuing to focus on self-improvement, and looking at the ways we develop and deliver results to our clients, ensuring we’re continuing to innovate. For me, a focus on work/life balance and family is key. At the start of my career it was all about the corporate tree, and I never really appreciated having a family, and that’s certainly changed in the last few years. I want to make sure that balance is maintained.

“A mentor empowers a person to see a possible future, and believe it can be obtained” – Shawn Hitchcock.

Mentoring is powerful. Some of the most successful people in the world, from Mark Zuckerberg to Sir Richard Branson and Oprah Winfrey, say their mentors had a hand in their success stories.

Over the past 12 years I’ve personally mentored more than 2000 people across Australia, including people in our cities, regions and the Outback. Many of these people are business leaders and influencers, or people looking to step up in their career.

As someone who’s seen firsthand the transformative power of mentoring, here are five tips for getting the most out of your mentoring journey.

Acknowledge the benefits
The first step is to recognise that you’re never too old, too young, or too experienced to have a mentor. I recently wrote about how ego can impact your business, but it can also impact your personal career trajectory. A 2017 Deloitte report found that people who are mentored experience greater job satisfaction, progress further in their careers, and are better paid. Writing about his mentor, Sir Freddie Laker, Sir Richard Branson addressed the benefits of mentoring: “Understandably there’s a lot of ego, nervous energy and parental pride involved … Going it alone is an admirable, but foolhardy and highly flawed approach to taking on the world.”

Look beyond your industry & network
When seeking a mentor, don’t assume that you need a clone of yourself, or even someone from within your industry. A mentor outside your industry will help you to expand your network, and expose you to new ideas. People who don’t work alongside you each day are also more likely to be honest and ask questions that will challenge you to truly self-reflect. Founder and CEO of BIG Labs, Jyoti Bansal, says entrepreneurs “..should always select a mentor that fills the gaps in his/ her experience and skill set” so they can supplement the strengths that you bring to the table.

Find the right fit
Someone might look good on paper, but this doesn’t mean they’ll be a good fit for you as a mentor. Just like matchmaking, the mentor/mentee relationship doesn’t always yield a great fit. Even mentoring software app Mentorloop admits matching mentors and mentees isn’t an exact science: “Humans are infinitely complicated creatures… Using a spreadsheet simply doesn’t give you the scope or flexibility required to make matches across experience, skills, personality, preferences, and relationship goals.” Sometimes it’s only once you’ve formalised your arrangement that you’ll work out whether it’s a good fit. So how do you know whether it’s right?

A great mentor is like a colonic irrigation. They’ll help you find new ways to respond to your current frustrations, and move forward. The right mentor will respectfully question how you think and act, while providing guidance on how to find solutions to roadblocks and self-limiting behaviour. They’ll keep you accountable, but also provide a safe, supportive environment to have an open and engaged conversation.

Ensure it’s outcome driven
There’s more to this relationship than sitting with someone who dishes out advice or acts as your sounding board, although this advice is important. Ensure you’re both assessing and reviewing your progress. Set a co-created agenda and adhere to co-created milestones to track your relationship and keep you both focused during sessions.

Illumio CEO Andrew Rubin says when it comes to mentors “you get out.. what you put in”. The best models are based on measurable action. Remember that this is an equally accountable relationship, where you both need to do some of the heavy lifting and work in between sessions. On my part, for my mentees this has meant extra follow up and idea sharing between sessions, as well as introductions to industry networks that lead to new, undiscovered opportunities.

Pay for the pleasure
Remember that mentoring is an investment in yourself and your career. While you may be lucky enough to find a mentor who will help you for free, paying for the service ensures you’re working with someone who has the time and energy to invest in you. They’ll also be more inclined to establish an outcome-focused program, which will yield much more value for your efforts. Remember that your time is valuable, so invest it wisely when selecting the right mentor for you.

Are you looking for a professional mentor? Get in touch with Ali to find out more about Kiikstart’s tailored, one-on-one mentoring offering. Email enquiries@kiikstart.com or visit www.kiikstart.com to find out more.

Promoting from within is a great motivational tool for your team – and a fantastic way to retain your best people.

But, when taken too far, it can create a culture that is insular and nepotistic.

Striking the right balance between promoting from within and bringing in outside talent with fresh ideas is key to any business’ success.

Here, I’ve covered my top five reasons why looking beyond your in-house talent pool can add value, whether you’re looking at a new hire, or working with expert contractors on a regular basis.

Fresh perspective
External hires and contractors, such as trainers and business coaches, can bring fresh ideas and perspective. Likewise, hiring leaders outside your business can have many benefits. University of Missouri-Columbia research found that while 78 per cent of new CEOs are hired from within an organisation, external hires “spend more money on research and development” and showcase a greater commitment to innovation. This is particularly important where a business is struggling or in need of rejuvenation. Let’s be honest – regular, constant rejuvenation is a reality for any business that wants to be relevant and grow into the future.

Multi-industry expertise
When sourcing outsider talent, choose experts with experience across multiple industries. The scope of their expertise is a major value-add. In fact, outsiders with expertise far-removed from your industry can offer more value still, since like for like expertise often does not allow for new idea generation.

Challenging the status quo
Outsiders bring new insights – and can challenge group thinking that can come from knowing each other too well and feeling too comfortable. When done right, outsiders will challenge the status quo, including relationships and team behaviours that inhibit growth and innovation.

This is particularly true of business coaches. The right business coach will immerse themselves in your business to gain a full picture. This might include interviewing staff and observing your business in operation. Working with outside experts also brings a level of accountability that can see ideas be executed rather than merely spoken. This minimises waste and, in turn, can increase morale and staff buy-in.

Cost-effective support
In addition to their expertise, working with contractors is a cost-effective approach for many businesses. In-house help in areas such as business coaching, finance or marketing may be cost-prohibitive to many small to medium businesses. At the same time, uneven workflows may make working with outsider talent a more attractive approach.

Cultural shake-up
Outsiders – and hiring outside leadership – can also be useful when a business is in need of a cultural shake-up.  One prime example is the banking sector, with the big four currently under intense scrutiny as a result of the royal commission that is underway. Hiring outside leaders to overcome a culture of mistrust is one effective way to signal a new beginning in the eyes of the public.

So whether you’re after a fresh perspective, in need of a multi-disciplinary expert to bring external expertise and challenge the status quo, or it’s time to reset and refresh your business, outsider talent can add huge value to your organisation that should not be overlooked when it comes to your hiring practices and contract work.

Dave Willson knows the Clare Valley. Having lived in the region all his life, five years ago he turned his knowledge of Clare into a business.

Clare Valley Tours was born from his passion for his home’s natural beauty, history and hospitality.

Mr Willson has been working with Kiikstart over the last few months to grow his tour business, and says that director Ali Uren’s “progressive and creative” approach has been very beneficial.

“Ali will drag you by the jock straps when you’re slacking off,” he says with a laugh. “She’ll initiate change in your thought process and your business culture.”

Sharing Clare’s gastronomic, historical and natural wonders comes naturally to Dave, who says it’s a discovery experience for him too.

“I’m sharing the love and creating feel-good experiences for people,” he says. “The more I do it, the more I love it!”

We asked the Clare local to share seven of his favourite spots in the region to explore this winter – and it’s not all fires and romance, although there’s plenty of that to be had!

1. Sevenhill Cellars

Find them at: 111C College Rd, Sevenhill SA

What makes them special: Their story and the history of building St Aloysius Church. The winery was established by two Jesuit priests in 1851 to produce sacramental wine, while the church is home to the only crypt below a parish church in Australia. Many of the early pioneering Jesuits still lay in the crypt.

Winter drawcard: Enjoy a glass of red by the fire, and pat the local winery cat.

Fun fact: Sevenhill Cellars still supplies 95 per cent of Australian altar wine.

2. Spring Gully Conservation Park

Find it at: Sawmill Rd, Sevenhill SA

What makes it special: The picturesque conservation park offers great walking trails and lookout spots that overlook the Adelaide Plains. The view is fantastic! On a good day, you can see the head of St Vincent’s Gulf and beyond.

Winter drawcard: While the park is particularly renowned for its beautiful patchwork quilt of colours in spring, winter has its own charms, including a stunning seasonal waterfall.

Insider tip: Listen for frogs near the creeks, especially after local rains.

3. Burra

What makes it special: Located on the edge of the Outback, the historic mining town is a unique township that was once home to the largest metals mine in Australia.

Winter drawcard: Discover the town’s quaint hospitality, including the local pubs and fantastic antique shops.

Fun fact: The town was once home to Diprotodon – Australia’s largest marsupial and a species of megafauna.

4. Hill River Estate

Find them at: Quarry Rd, Polish Hill River SA

What makes it special: A cellar door with a difference, this is a story of farmers-turned-winemakers who run their farm alongside the winery.

Winter drawcard: Buy a bottle of wine, sit by the fire and sip away on a winter’s day.

5. Skillogalee Winery, Restaurant & Accommodation

Find them at: 23 Trevarrick Rd, Sevenhill SA

What makes it special: Set on 60 hectares, “Skilly” – as Dave calls it – is home to an iconic cottage restaurant nestled into the side of the hill with beautiful vineyard views.

Winter drawcard: This is a long lunch destination. Sit by the fire, sip on a muscat, and enjoy their fantastic hand crafted wines before, during or after lunch.

Insider tip: Skillogalee also offers B&B cottage-style accommodation.

6. Bungaree Station

Find it at: 431 Bungaree Rd, Bungaree SA

What makes it special: Settled in 1841, the site has been home to six generations of the Hawker family. The magnificent 1860s heritage buildings have been transformed into local accommodation. Stay overnight, or visit for a walk through farming history.

Winter drawcard: Unique country accommodation for a cosy winter break.

7. Destination Clare

What makes it special: The region of Clare is packed with natural beauty, history and hospitality, so much so that Dave says it’s impossible not to mention the region as a whole. It’s also quaint and relatively uncommercialised.

Winter drawcard: It’s the perfect time of year for a little indulgence. You’ll be spoilt for choice when it comes to cosy accommodation, and fine food and wine experiences – well-suited to those relaxed winter hemlines and layers!

Fun fact: Clare Valley makes up just 1.5 per cent of the national crush, but wins more than 20 per cent of national wine awards.

Visit www.clarevalleytours.com or contact Dave on 0418 832 812 to book a tour. Group and bespoke tour options are available.

To find out more about working with Kiikstart to benefit your business, visit www.kiikstart.com.

Finding a professional development coach that’s the right fit can be a challenge. But a chance meeting with Kiikstart Founder Ali Uren at a function in Adelaide proved fruitful for Christian Van Niekerk.

The financial services professional had recently been promoted from Senior Manager to Director, and wanted tactical support in his new role.

The Grant Thornton Director describes how working with Kiikstart led to professional and personal growth – and a fantastic ongoing relationship with his coach.

When did you start working with Ali?
I met Ali at a Brand SA function and I was talking to her about my career. I’d been recently promoted from Senior Manager to Director, and I was moving into a more client-facing role with a focus on business development. We started working together mid-last year.

Why did you decide to work with Ali?
Ali has a unique approach. She was able to tailor a program that suited my needs and goals. She pushed me outside my comfort zone to explore areas that needed attention. Through our initial meeting and discussions, I felt that Ali took a genuine interest in me and my needs. Her ability to build a deep, trusting connection helped me to make the decision to work with Ali.

How long did you work together?
The program consisted of six sessions that were spread over a few months. They were one hour sessions with activities for me to complete in between. Ali was also available for ad hoc queries and discussions.

What was the focus of your work together?
Ali was able to talk to me and come up with a plan to address some of the areas I wanted to improve from a business development perspective. Part of this work was about articulating what I bring to the table. I knew it in my mind, but Ali was able to flesh that out with me.

How has working with Ali helped you?
It’s increased my confidence to go out to the market and talk about what I do. Normally I’d go out there and say that I’m an accountant, but now I frame it in more exciting terms. It’s also made me change the way I approach my work – and it’s helped to inform a new service delivery model at work. The model that I’ve built with Ali now is part of our national approach. It’s also reignited my passion for what I do. I’m excited about who I am, what I can achieve, and my approach to client services.

What sets her apart from other business coaches?
Ali provided an environment that was safe and encouraging; there was no negativity. She still calls or emails me at least once a month to touch base, so we’ve kept in touch ever since.

How would you describe Ali’s approach?
Being coached by Ali was different to other courses I’ve done in the past. This was tailored specifically to my needs, and the one-on-one delivery allowed me to be more open, which led to a highly rewarding and enjoyable experience.